Logitech CircleYou’re home.
Away from home.
Logitech’s first product under its new brand, Circle expanded the company beyond mice and keyboards into smart home products. Sideways helped to position Circle as the home camera that connects you to family, setting it apart from a crowded home security marketplace.
Creative Direction, advertising, photo & Video
- Agency: Sideways
- Art Director: Dana Beierle
- Director: Chandler Kauffman
- DP: Frank Sun
- Photographer: Caroline Petters
- Edited by: bgstr